Fresh Tilled Soil
A product strategy and UX consultancy partnering with technology companies to validate ideas, improve user experiences, and launch digital products.
Watertown, MA, USA · team Verify with agency (merged into ADK Group) · est. 2005
Score breakdown
Best for
- — Companies defining new products or redesigning core user experiences — the firm's historical specialty prior to its 2020 acquisition.
- — Buyers who have already confirmed current team, scope, and availability directly with ADK Group.
- — Due-diligence research into a long-tenured (founded 2005) product-strategy consultancy's historical body of work.
Not ideal for
- — Buyers needing a verifiably independent, currently operating UX agency with a live portfolio and current third-party reviews.
- — Teams that require high-volume UI production rather than strategy-led consulting.
- — Anyone who cannot get Fresh Tilled Soil or ADK Group to confirm current team, pricing, and active case studies before signing.
- — Buyers who weight independent review platforms heavily in vendor selection.
Engagement
- Model
- Product strategy and UX consulting
- Rate
- Verify with agency
- Minimum
- Verify with agency
Services
- UX/UI design
- Product strategy
- User research
- Design sprints
- Mobile & web app design
Industries
- Healthcare
- Financial services
- Education
- Consumer products
- Manufacturing
Executive summary
Fresh Tilled Soil built a product strategy and UX consulting practice starting in 2005 from Watertown, MA, working with names like Harvard University, FedEx, GE, and Boston Private Bank. But the firm was acquired by ADK Group in January 2020, and freshtilledsoil.com now redirects to ADK Group’s site — there is no independently operating Fresh Tilled Soil to evaluate today.
Because of that, three of the six Evidence Score factors read zero: no current review profile, no verifiable live case studies, and a rating factor with nothing to measure. The resulting total (31.0) lands in the “Needs careful review” band. That isn’t a judgment on the historical work’s quality — it reflects the absence of independently verifiable, current evidence. Buyers interested in this lineage should confirm the current team, scope, and pricing with ADK Group directly, or consider agencies in this index with a verifiable independent presence.
Evidence notes
This profile is based on Fresh Tilled Soil’s own website (which now redirects to ADK Group), its historical Clutch profile, and LinkedIn. The rating, reviews, and case-study factors are scored 0 because freshtilledsoil.com no longer resolves to an independent site and no current, independently verifiable reviews or live case studies could be located. Recognition is scored “minimal” (8/25), reflecting only a historical client roster (Harvard University, FedEx, GE, Boston Private Bank) with no verifiable design awards. Fresh Tilled Soil was acquired by ADK Group in January 2020 — treat this as a legacy brand rather than an independently operating agency, and verify current status before engaging.
Strengths
- Long historical track record in product strategy and UX consulting, founded in 2005 with close to 15 years of independent operation before its 2020 acquisition.
- Deep specialization in product strategy and UX (uxFocus scored 13/20, 'heavy') rather than a diluted marketing-and-design mix, during its independent years.
- Historical client roster included recognizable names — Harvard University, FedEx, GE, and Boston Private Bank — evidence of enterprise-level engagements earlier in its history.
Potential limitations
- Fresh Tilled Soil was acquired by ADK Group in January 2020, and freshtilledsoil.com now redirects to ADK Group's site — there is no independently operating Fresh Tilled Soil to evaluate today, and buyers should verify exactly what entity and team they would be engaging with.
- No current, independently verifiable case studies or portfolio could be located on a live independent site, so the case-study and rating factors are scored 0.
- No independent third-party review profile with current reviews was found, leaving no up-to-date evidence of client satisfaction.
- Even setting the acquisition aside, the firm's historical practice was strategy-focused rather than built for high-volume UI production, so it would not have suited teams needing heavy day-to-day production capacity.
- Notable clients (Harvard University, FedEx, GE, Boston Private Bank) are historical references that predate the ADK Group acquisition and may not reflect the current team or capabilities.
FAQ
Is Fresh Tilled Soil still operating independently?
No. Fresh Tilled Soil was acquired by ADK Group in January 2020, and freshtilledsoil.com now redirects to ADK Group's site. Confirm the current entity, team, and scope directly before engaging.
Why is Fresh Tilled Soil's Evidence Score so low?
Three of six factors score 0 — rating, reviews, and case studies — because there is no independently verifiable, current review profile or live case-study portfolio to evaluate post-acquisition. This reflects a lack of current public evidence, not necessarily the quality of the firm's past work.
What did Fresh Tilled Soil do before the acquisition?
It operated as an independent product strategy and UX consultancy from 2005, working with clients including Harvard University, FedEx, GE, and Boston Private Bank.
Should I still consider Fresh Tilled Soil for a project?
Only after verifying current status directly with ADK Group — confirm the team, scope, pricing, and recent work, since there is no independent, up-to-date public record to evaluate.
Use these notes as a diligence checklist
Fresh Tilled Soil was acquired by ADK Group in 2020 and freshtilledsoil.com now redirects to ADK Group's site. Confirm the current entity, team, and scope directly with ADK Group before engaging, and compare against independently verifiable alternatives in this index.
Updated 2026-07-08 · Reviewed by UX Design Agencies editorial team · 3 sources cited